Fire Your Boss Step 3 – Taking Action

Let’s Recap

So if you’re ready to take action, you should have :

  • chosen your niche website
  • set a plan for financial investment
  • chosen ways to learn the basics

Hopefully, you took my advice, and you checked out Wealthy Affiliate. They offer step by step courses for everything you need to know about online marketing. It’s a one stop shop for $.98 cents per day ($359 yearly).

Your First Website

Now that you’ve chosen your business, you need to choose a layout for your website.

It has been proven over and over again that a clean, basic layout attracts the most attention. Your background should always be white and your content black. Links and ads of course can have colour.

You can choose to have a static homepage or a rolling blog page. You can choose one column or several. Your site will allow for headers, footers, sidebars and widgets for highlighting things of importance.

Try to pick a design that reflects what you are selling. The purpose of your site will play an important factor in this decision.

Design a Logo

My recommendation for this would be to use Canva (www.canva.com). It is free to use and you can accomplish a whole lot without having to upgrade!

Canva will allow you to choose from many designs which you can then edit to reflect your business name. You can also start from scratch and design it all using Canva’s elements and photos.

Once your logo is designed, you can download it from Canva and save. Then you will upload it to your website.

Your First Content

Getting back to your website, the first pages you want to create are “about me” and “privacy policy”.

The purpose of your about me page is to introduce yourself to your readers. It can be a little background into who you are and how you arrived at owning this website. You can talk about the purpose of your website and what you wish to accomplish with it.

Make yourself available to your readers so that they feel comfortable approaching you with questions and comments.

Add a photo of yourself so that your readers can put a face to your name.

The privacy policy is a little more in depth but deals with, obviously, the privacy issues of your readers and how you deal with them. Every business must have a privacy policy in place. When it comes to a website, you are using tracking cookies and later down the road you may be creating email lists that are requesting personal information.

Do some research into your privacy policy and make sure you include what you need. There is also a new development when it comes to this area. It is called the GDPR which stands for General Data Protection Regulation and the ePD which is ePrivacy Directive.

All website platforms should now have a plugin dealing with this which allows any personal data to be returned to its owner and deleted. Just make sure you have this covered in your Privacy Policy.

Your Tasks for Step 3

  • start designing your website, the layout
  • design your logo and upload it to your website
  • create your About Me and Privacy Policy

This may not seem like much of a task list, but these are actually vital steps and your logo and website design are something that will probably take you some time to land on something you are happy with.

That doesn’t mean it can never be changed but you want to avoid getting too advanced into your website and then making such changes. Once you start to build out your website, you are building out your brand which is identified by your logo.

Looking Ahead to Step 4

We will now be getting into the nitty gritty of your website and writing content. We will look at how to come up with ideas for content and how to turn those ideas into articles. We will look at how to write, and what to write and how to keep people reading.

 

I hope you’ve enjoyed this step and found it useful. As always, I encourage you to leave comments, questions, stories or just say Hi! See you in Step 4 !

 

 

 

 

 

2 Replies to “Fire Your Boss Step 3 – Taking Action”

  1. You have a very helpful guild and inspiration for people like myself who are looking to live a better life!!! I have been thinking about my dreams lately more than ever. Sometimes I feel like I am living a nightmare. Someone else’s dream for me . Unfortunately that is true in life sometimes.

    I have decided to take things into my own hands. You have given a step by step guide of Wealthy Affiliate. It sounds great! If I can try it for free.

    Too easy. I will certainly try it! Thanks

    1. Thanks for taking the time to comment. I think many of us go through life living someone else’s dream!

      Certainly my number one recommendation for starting online is Wealthy Affiliate but these steps can be followed by anyone. My steps are intended to get people started in the right direction. There is, however, much more to learn! Helping others see affiliate marketing in a good light instead of a scam is my goal. If they land with Wealthy Affiliate, even better! 

      All the best to you!

      Christine

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